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Supplyvue in practice: Retail

Eliminating unnecessary air-feight for an international retailer

CHALLENGE

APPROACH

AS-IS ASSESSMENT

SUMMARY DIAGNOSTIC

FUTURE STATE

BUSINESS IMPACT

CHALLENGE

This international retailer was struggling with high levels of inventory in stores and central depots, but in the wrong mix for the rate of sales. Its inability to coordinate the flow of goods from long lead time suppliers to stores was causing repeated air-frighting to cover shortages. Yet working capital was above target.

APPROACH

The SupplyVue analytics tool was used to capture transactional demand and inventory data. SupplyVue was able to analyse the demand profiles of the product portfolio, identifying base demand and promotional demand separately. Additionally SupplyVue analysed the supply chain performance, processes and parameters settings by segment to investigate the root cause of the air-freight requirement.

SUMMARY DIAGNOSTIC

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Demand was not segmented despite obvious differences between Fashion and Steady items

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No differentiated replenishment policy based on segment

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Reliance on freight to alleviate stock issues

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No forecasting despite forecastable demand at regional level for "Steady items"

BUSINESS IMPACT

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Rebalancing of inventory in the network to improve availability

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20% reduction in overall inventory

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Virtual elimination of air-freight caused by inventory shortages

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Management capability to manage the air-freight decisions

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